1) Free. No microtransaction store, no paid expansions, no DLC, no pay to win.
2) New content, as dictated by the ability and desire of volunteer developers. Advance the story, make new events, whatever. But nothing that would require anyone to need to require payment for purchase/play. If people want to donate to help speed it along, go ahead. But everyone gets all content upon initial release, and no one starts talking about charging to maintain a revenue stream (i.e. becoming a business).
3) No NC Soft. In as much as is possible, zero input from NC Soft, zero financial backing, no advertising, no control, nothing. They let it die on the vine and then killed it once. They should never have a hand in CoH or control of it in any way ever again. They need to sign away the rights and be done with it.
4) Related to the other notes, always and forever keep it community-based. Open and transparent.
5) More a personal issue, but probably send some Cease & Desist-type orders to the coxg crew, Dr. Brain in particular. Dude literally posts announcements on Discord insulting the Homecoming team and stating or insinuating that Homecoming is hacking them or undermining them all the time. It’s really petty and they should probably deal with some real consequences.