I agree with many of the things already said and I'm not sure of the exact right thing to do. I agree with the fact that "more content" is needed redside, even if just for the people already there. One thing that stands out is the fact that villains don't have Origin contacts. Granted, the starter content blueside isn't great but it does theoretically start your character out with something vaguely fitting and it does get followed up. Lore means that this isn't something Arachnos would set up but it feels like something based on origin should exist.
I do wonder how much is player side momentum. In the post about the team members not knowing how to get redside, I remember back on Live that happening even on blueside with people not knowing how to get content. I also remember people thanking me for showing them content they had never seen before. In returning to the game, learn to play YouTube videos show you the beginning of blueside but not redside. I will give @Dacy credit for showcasing where the supergroup registars are for blueside, redside, and goldside in her base building video. I don't know if there needs to be more advocates for redside specifically and even if so, it probably should be after Issue 27 Page 7 drops.
Though with difficulty mentioned, I gotta say on Live I was gleefully vindictive at the post GR story arc where heroes had to fight rogue members of the PPD that villains had to deal with for years. Getting glued was an eye opener for some.